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The Essence of Capitalism
Humphrey McQueen
Price: $ 28.99

Using the example of the Coca-Cola Company and a number of other large American or transnational corporations, this book details all that is best, worst and most powerful about global capitalism. Joining the debate over what constitutes human nature, McQueen demonstrates how corporations are creating a second nature by altering our needs, whether through the saturation of food with sweeteners or through genetic manipulation.

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