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Bridging the Culture Gap
Penny Carte Chris Fox
Price: $ 32.5

* Canning is one of the world¿s leading cross cultural training companies operating in over 40 countries on four continents
* Based on intriguing real-life business situations and packed with case studies, communication style tests, cultural awareness scales, practical tips and dos and don¿ts
* Aimed at senior, junior and aspiring managers from all types and sizes of organizations who have contact with people from other countries

"Canning aided us in understanding the impact of culture on our communication practices. We have improved our ability not only to communicate more precisely, but to do so more completely." -- Gary Kuusisto, Gillette

As globalization gathers momentum, the contact between business people from different countries is becoming more frequent. The more national boundaries a company crosses, the greater the scope for misunderstanding and conflict. To succeed internationally, it is essential that managers are able to break the barriers of culture, language and set patterns of thinking. "Bridging the Culture Gap", written by two of Canning¿s most experienced trainers, is a distillation of many years¿ work and is based on the real-life business situations of their international clients. Canning was established in 1965 as one of the first training companies to offer specialist cross-cultural programs tailored for business. Their trainers and consultants run courses in 41 countries on four continents. Current clients include Aventis, Borealis, Cap Gemini Ernst & Young, GlaxoSmithKline, Matsushita, Munich Reinsurance, Nissan, Renault, Samsung, Schnedier and Toshiba.

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